The US market research company IDC recently released a research report, looking forward to the 2015 technology industry, and believes that the "third platform" innovation speed will accelerate.
IDC's so-called "third platform" can be traced back to 2007, referring to next-generation software based on cloud computing, big data, mobile devices and social media. The growth of the “third platform†has also become the main focus of this forecast, but it still covers many fields of technology.
IDC believes that all of today's innovations are "Amazonian innovations": the pursuit of large-scale, high speed and low cost. China will also use this innovation to jointly lead the technology field with Amazon. The following is a summary of the report:
1. New technology will contribute 100% growth
Global IT and telecommunications industry spending in 2015 will grow by 3.8% to more than $3.8 trillion. Almost all of the new spending and one-third of total spending will focus on new technologies such as mobile, cloud computing, big data analytics and the Internet of Things.
2. Wireless data will become the largest and fastest growing field in the telecom industry.
Wireless data will be the largest in the telecommunications industry ($536 billion) and the fastest growing (13%). "Network Neutrality" will be enforced in the United States and become the basic guideline for all services.
3, tablet phone will become the mobile device growth engine
Sales of smartphones and tablets will slow down in recent years, reaching a total of $484 billion, or about 40% of all IT spending. Chinese manufacturers will score 15% or more of global mobile growth. Tablet phone sales will grow by 60%, eroding the tablet market. Wearables will be disappointing, with sales in 2015 being "only" 40 million to 50 million units. The wrist phone will be launched but will fail. The growth rate of mobile app downloads will slow down in 2015, reaching 150 billion times, and China's independent app stores account for 18%. But enterprise mobile application development will double.
4. The new partnership will reshape the cloud computing landscape
Large-scale cloud computing ecosystems (public, private, authorized IT and services) will cost $118 billion (close to $200 billion in 2018), of which $70 billion ($126 billion in 2018) Spend on the public cloud. Amazon will resist offense in many ways, maintaining or even increasing market share. IDC expects that there will be strange cooperation in the cloud computing market in 2015, such as Facebook and Microsoft, or IBM or Amazon and HP.
5. DaaS will drive the new big data supply chain
Software, hardware and services related to big data will cost $125 billion. Rich media analytics (video, audio, and graphics) will be an important growth driver for big data projects, expanding at least three times the size. 25% of top IT vendors will offer DaaS (data as a service) in the form of a cloud platform, and analytics vendors will provide value-added information through business data and open data. The Internet of Things will be the next key point of data/analysis services, and is expected to achieve a 30% compound annual growth rate in the next five years. In 2015, more applications and competing companies (such as Microsoft, Amazon, Baidu) will provide awareness/machine learning solutions.
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