Take the fast-growing express train with LED lighting. According to overseas research institutions, the overall size of the global lighting market is expected to reach 128.7 billion US dollars by 2019, and the compound annual growth rate is expected to reach 4.6% from 2014 to 2019. By product, the global lighting market can be divided into general lighting, automotive lighting and backlighting. Among them, general lighting is the main product, accounting for about 80% of the total global lighting market. From the current point of view, the future development trend of the global general lighting market is mainly reflected in the following five aspects: 1. The market share of LED products is increased; 2. The technology is updated and accelerated; 3. The average selling price of LED products is decreasing; 4. Market supply The number of merchants has increased; 5. The popularity of LED package lighting products in the general lighting market has increased.
As the leader of the domestic LED packaging, Mulinsen, on April 29, the company released the "2016 first quarter report." According to the financial report, the operating income for January-March 2016 was approximately 820 million yuan, an increase of 9.15% from the 751 million yuan in the same period of the first quarter of 2015, and the net profit attributable to shareholders of listed companies was RMB 0.5 billion.
Mulinsen said that since the second half of 2015, the price of the LED industry chain (upstream epitaxial chips, midstream packaging and downstream applications) has generally declined compared with the previous year. In the second half of 2015, the company's lighting products and components have a large decline in unit price, resulting in lower product gross profit. In the first half of 2016, as the price of the product stabilized and the cost decreased, the gross profit will gradually pick up.
Lin Jili, executive general manager of Mulinsen, also attributed the decline in profits to the “price warâ€, R&D investment and new capacity expansion in 2015.
In June 2014, Mu Linsen and Jinggangshan Economic Development Zone Management Committee signed a project investment contract. In September of the same year, Mu Linsen and Jiangxi Xinyu High-tech Zone signed the “LED Product Production Project Investment Contract†with a total investment of 2 billion yuan. 600 million yuan.
Mu Linsen also intends to issue non-public shares of no more than 83.5 million shares. After deducting the issuance expenses, the net proceeds raised will not exceed 2.316 billion yuan, and the proceeds will be used for project construction.
“In 2015, Mulinsen increased its R&D investment. The company’s R&D investment was 151 million yuan, an increase of 21.95% over the previous year. During the reporting period, Mulinsen has obtained 234 authorized patents, including 12 invention patents, utility model patents. 152 items, 70 patents for appearance," Mulinsen said.
Xiaobian also learned that Mulinsen's construction of the first phase of the plant in Xinyu, Jiangxi has been completed and is now in use. The factory in Jiangxi Ji'an is also under construction.
“By implementing the fundraising project, the company will further consolidate its leading position in the LED packaging business, and accelerate the company's extension in the downstream LED application lighting field and improve the layout of the company's LED industry chain.†The announcement pointed out.
When talking about the main work in 2016, Mulinsen also said that it will speed up the construction of two production bases in Jiangxi Xinyu and Ji'an to increase the market share of products.
At the same time, after 2016, the market breakthrough in the segmentation field, Mulinsen is also intended to actively develop the layout. In March this year, Mulinsen issued an announcement to purchase 80% of the ultra-era light source by Yan Jianguo. Equity, the main assets of Chaoshi are the land use rights of Sun Company's Xinhe Lighting, the ownership of the above-ground buildings and its production equipment.
New and green lighting, one of the largest manufacturers of LED filament lamps in China, once the holding company of Osram, so after the successful acquisition of the new and the new product, Mulinsen will also add growth momentum to the next market development. .
In the domestic market, Mulinsen, a major medium and medium-sized city in the country, has more than 20 subsidiaries, responsible for sales expansion and customer maintenance in the local and surrounding markets. At the same time, in response to the national “Belt and Road†call, Mulinsen opened a subsidiary in India this year. Previously, the company's products have already entered Southeast Asia, the Middle East, Africa, Latin America, the United States, Europe and other parts of the world.
For the next step on how to maintain the company's future performance growth, Mu Linsen said that it will further increase investment, improve the company's production scale and automation, reduce product costs, strengthen the company's scale and automation of competitive advantages, in order to improve the product's gross profit margin, while Increase R&D investment and increase the company's comprehensive gross profit margin.
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