At the previous Taobao Festival of Creativity, VR shopping was on fire, but VR shopping has not yet officially started. After all, each shop needs to be equipped with professional VR equipment to be able to VR products, but it may be early in foreign countries. One step in the domestic provision of VR shopping experience, according to relevant reports, the Japanese startup Kabuki and 2501 will jointly launch an online shopping site later this month to provide a virtual reality shopping experience.
The site allows sellers to open stores on the site, while Kabuki and 2501 will help sellers create virtual reality stores and 3D products. Kabuki is mainly responsible for building a shopping website platform and 2501 is responsible for making 3D items.
Buyers need to download shopping apps and use them with virtual reality heads-up display. The service provides a 360-degree immersive shopping experience, allowing buyers to view the product from all directions instead of browsing flat images, and buyers can also scale or rotate the product.
Interestingly, the service is built on Amazon and requires buyers to log in using Amazon account passwords. This also means that the seller does not need to enter a new e-commerce platform in a real sense, but settles in a dress-up platform (ie, diversion) for existing Amazon stores.
They plan to open 10,000 stores this year. In addition, the service will also launch a multi-language platform and support overseas purchases. It is believed that domestic buyers can purchase Amoy and VR shopping.
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