The first thing in Internet TV content was it

Internet TV, the content is king, in the case of the hardware gap is not the case, the content directly determines the user experience of the Internet TV, this is the reason why TV, LeTV TV strongly promoted its own content.

There are also various ways in which Xiaomi TV and LeTV can promote their own content.

LeTV: "Eco", homemade drama

LeTV has always promoted its own ecology and named it "Open Closed Loop Ecology". The "ecological subsidy hardware" that derives from it is to buy LeTV members and give discounts on TV. This makes LeTV really a reality. In terms of television content, LeTV didn't make any substantial movements to manifest it. If there is, it is that the front end time is very much like the self-made drama “Prince Edward”, only the LeTV platform can be seen, and it is necessary to purchase LeTV members to see. For a time, it formed rich music resources.

However, in fact, the major internet platforms have all been used in self-made dramas, and a self-produced drama by LeTV does not reveal any problems. Its resources have not been as rich in actual testing. Such as the young school of fantasy drifting this classic movie is only trailer on LeTV, Storm TV has a full HD feature film.




Millet TV: Film source XX, cast XX money

The content of Xiaomi TV is to combine the contents of each major video website together with the content of the licensee of Radio and TV. In order to embody the content resources of Xiaomi TV, Xiaomi can also be said to have spent a lot of effort. At the beginning, it was compared with the commercial number of friends. In order to increase credibility, it also went to the notary office to provide more notarial content than its friendly counterpart (LeTV). Millet also has a more direct way to directly claim that he has spent XX money to create content. In spite of this, Xiaomi's content is on other video platforms. Even LeTV backs millet not to understand ecology. The content is not comparable in one dimension. Of course, consumers can see more and LeTV's response is a bit far-fetched.


LeTV and Xiaomi TV all claim that their content is more and better. Who is the first? The Internet TV industry now has a lot of new blood, content, whether it is still the first millet and music? The answer is of course negative.

The Storm TV, which also has Internet and film genes, entered the Internet TV industry in 2015. Its rose gold color scheme and split structure really attracted many people's attention.

Storm TV: Low-key content leader

The appearance and performance of Storm TV is prominent, but what is more powerful is its content. Although it has not been widely promoted, its strong background makes people believe this is a fact.

First, the content basis brought by storm computing platform

Storm Technology is originally a player origin, there are many patents in the playback technology, such as "left-eye engine technology"; storm technology VR (storm mirror) R & D in the country can be considered pioneer. There are technology-oriented computing platforms like Storm Technology, which can introduce and derive more rich content sources in terms of content. The Storm 4K source is leading in the industry, and Storm Technology's playback technology also makes future more types of Sources can be played on Storm TV.

II. Operation of the content brought about by the deep cooperation of iQIYI

Iqiyi is the video platform with the largest number of Chinese members and the highest number of copyrights for film and television resources. Storm TV and iQiyi in-depth cooperation to create content, not simply access to iQIYI's interface, but the use of iQIYI's SDK reprocessing, that is, Storm TV software technology to iQIYI's content packaging and Operation, this method is different from other Internet TV display resources, but point playback is a fundamental difference in the way to jump to the source video platform. That is, by using this method, Storm TV has done an account to open two platforms, that is, storm TV members can not only see the resources of storm video, but also see the resources of iQiyi. The way the SDK creates content also enables Storm TV to not only make better use of iQIYI's resources in quantity, but also to create more quality resources.

Third, the content of the strong IP brings the prospect

Aofei Animation (currently renamed Aofei Entertainment) is one of the shareholders of Stormwind TV. It is China's largest animated IP merchant. Like Armoured Warriors and Glamorous Wolfs, it is produced by it. Its development goal is to become an Oriental Disney, speaking of Disney. The variety of anime movies, cartoon characters, entertainment facilities have already swept the world, and there are countless industries and resources that are based on various Disney elements. The current achievements of Aofei Animation make people believe that it can do the same. Aofei Animation provided support to Storm TV, not only the display of content resources, but also based on the content of IP. For example, TV dramas, animations, and storm TVs based on the Olympic IP produced by Aofei will be given priority in the storm. Presented on TV.

The content of Internet TV, in addition to more, new, but also depends on the vitality and prospects of its content, strong endorsement of Storm TV is not available in many other Internet TV brands. Millet TV does not have IP, but only a few video platforms are combined together; LeTV's own so-called resources, compared with the iQIYI platform is still a lot less. The actual content performance, storm TV is also the best. With regard to the present and future prospects, Storm TV is the first thing to do.

Xiao Bian collected and tested a number of popular movies and TV shows on the above three major Internet TVs. Whether the difference was small, Storm TV performed well.


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(Contrast: Distribution of Top Ten TV Dramas)