The General Trend of Global Economic Integration: Electric Enterprises Entering the Foreign Trade Market

Yueqing is known as the “Capital of China's Low-voltage Electrical Appliances”. With the continuous integration of the global economy, the continuous development of the foreign trade market has become an inevitable trend. Many companies have spent a lot of time to enter this field, although the entry time is not long, However, many electrical companies quickly gained tremendous benefits in a short period of time. With good market prospects, entrepreneurs began to sway with trepidation and confidence. Many companies began to set up foreign trade departments and opened up their own territories to the international big market.

Canton Fair "Crazy Orders"

The Canton Fair has maintained its important position as the "China's first exhibition" for the past few decades. At the same time, the Canton Fair is also a “barometer” of China’s foreign trade development. It has a significant impact on China’s foreign trade exports. An industry’s foreign trade can often be seen at the Canton Fair.

Recently, the 109th Canton Fair was successfully concluded on May 5. After the financial crisis, after a period of weaker foreign trade markets, it finally entered a period of gradual growth. The number of purchasers reached 207,000 this time, an increase of 3.93% over the 108th and the export turnover was US$36.86 billion, an increase of 5.8% over the previous session. As a national economically strong city, Wenzhou City unveiled the first phase of the 109th Canton Fair with 275 companies and 526 booths at the Canton Fair. According to statistics, the accumulated turnover of Wenzhou enterprises was 164.61 million US dollars, an increase of 10.2% over the same period of last year. Although the current international situation remains unstable, Japan’s earthquake, nuclear crisis, and political instability in the Middle East and North Africa are unsettled. However, the overall situation of foreign trade development is still good. After recovering from the financial crisis, most of the companies in Wenzhou will start a new round of all-out battles and turn their backs on international shopping malls.

Export is a big trend, high quality is the advantage of Wenzhou area, many electrical companies, large and small companies are numerous, the company set up more foreign trade departments, and constantly sell products to the rest of the world, with more and more in-depth understanding of the foreign trade industry, Orders are constantly increasing. The Japan Earthquake, the post-disaster reconstruction project, and the damage to the power infrastructure caused by the earthquake, will also bring new business opportunities to the company during the reconstruction work. Zhengtai Electric continues to open up the Japanese market and cooperates with Japanese engineering companies to participate in its general package project. The high-voltage transmission and distribution products such as the isolating switch of Chint have a good reputation in Japan. In this period of power restoration in Japan's stricken areas, Chint Electric expects to use its rapid response to gain more business opportunities and occupy more shares in the foreign trade market.

Xia Linhong, director of the Foreign Trade Department of the Foreign Trade Bureau, visited the exhibition hall of the Canton Fair. He said that the passenger flow on the first day was about the same as expected, and many customers from Wenzhou brand booths were in an endless stream, but the customers in the Middle East and North Africa may have decreased. From January to May of this year, 19688 batches of export goods were exported to Yueqing City, amounting to 444 million U.S. dollars, including 12316 batches of low-voltage electrical appliances exported with a value of 210 million U.S. dollars.
The overall trend of foreign trade is still optimistic, but can companies fully guarantee the quality of products shipped out? From January to May, Wenzhou Entry-Exit Inspection and Quarantine Bureau Yueqing Office detected a total of 49 batches of unqualified products, amounting to US$1.131 million, which was an increase of 6.5% and 70.3% respectively over the same period of last year.

Among the unqualified batches, product quality accounted for 33.3%; 19.3% was due to product infringement of intellectual property; 29.9% was due to quarantine, unqualified packaging, etc.; the remaining 17.5% was inconsistent with the certificate, quantity shortage, etc. Caused by other reasons. Among them, low-voltage electrical products accounted for 31.6%, making them the most unqualified batches.

The problem still exists, and it is necessary to continuously improve the number of electric companies in Wenzhou, and foreign trade has become a necessary sales channel in the process of enterprises continuously expanding the market. The author believes that in the process of exploiting the market, we must base our efforts on improving product quality. We must not blindly cut costs in order to cut corners. In an international market, good reputation is extremely important, and companies are not in international competition. The image of an individual company alone represents the product image of the entire country. Therefore, the author insists that companies should consciously improve quality, and related quality inspection departments should strengthen supervision and give correct guidance. Once fake and shoddy products are found, they must be promptly investigated and punished to ensure the international image of Chinese products.

Conclusion With the deepening of international exchanges, the development prospects of foreign trade markets will become more and more promising. Under the general trend of global economic integration, whoever has occupied the international market, it will occupy the commanding heights in a new round of commercial warfare. In order to obtain new developments, the excellent trend of the Canton Fair also showed us the vitality of this market, but the entrepreneur still needs to keep in mind that: in the development, we must not ignore the product quality, we must implement this concept. , implementation to the production and processing of each link.

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INT Metal Products Factory , http://www.libometal.com