This Skyworth OLED with 20% price reduction is not as simple "China's first OLED brand," Skyworth on March 10 suddenly resorted to price cuts, a 55-inch OLED TV prices dropped 3,000 yuan a one-time, price cuts more than 20%. This will remove the price barrier in the promotion of OLED TVs in the Chinese market. So, since the price cut, Skyworth OLED TV sales have changed? The data comes! According to the monitoring data of Ovid Cloud Network (AVC) line, Skyworth's OLED TV sales increased by 351% year-on-year in the 11th week (03.06-03.12) this year. According to Ovid Cloud Network Analysis, with the mature technology and mature recognition of the industry, enterprise, and consumer terminals, this year's OLED display technology will likely come to an end. It can be said that with the price reduction of Skyworth, the "China's first OLED brand," it is only a case, but it will have a marked acceleration effect for OLED promotion in the Chinese market. At the same time, with more brands of OLED TVs appearing on the market, consumers can not only purchase OLED TVs at a more economical price, but also have more diversified options for selecting high-end TVs. From the perspective of the industry, last year, BOE and Huaxing Optoelectronics, the main domestic panel makers in China, were strengthening the OLED industry layout. Among them, BOE’s first OLED TV panel had been successfully tested in 2016 and launched the first cooperation with Skyworth. OLED TV built by China's industrial chain. CSC Securities analysts stated that China's OLED panel companies are located only behind Samsung and LG, and are located in the second international echelon, which is likely to rise in the future. With the strong participation of the “Chinese Armyâ€, the production capacity of OLED panels will be released this year, and the previous tight supply of the panel will be eased. This will not only bring down the cost of the OLED screen, but will not appear again. No goods ". According to the data of AVC's industrial chain, it is estimated that the global shipment of OLED panels in 2017 will reach 1.5 million, an increase of 78% year-on-year. In addition, the production yield of OLED panels has also been increasing since the beginning of this year. The manufacturing yield rate for 55-inch 1080P Full HD OLED TV panels has exceeded 85%, and the yield rate for 4K Ultra HD OLED TV panels has also reached 80%. This means that the gap between the yield of OLED panels and the LCD panel is narrowing, which will further reduce the production cost of OLED TV panels. This seems to have fulfilled the forecast made by Skyworth last year. 2017 will be the first year in the OLED era. The role of the "Chinese Army" will not be underestimated. From this point of view, Skyworth's price cuts may have a deeper meaning, and not just a price offensive. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.