Approaching Chen Woshu, you will feel a kind of affinity, you will be infected by his profound and profound talents and colorful social experience. Behind his sunny smile and energetic light, there is his business wisdom of mature thinking. "The Art of War" and the understanding of Confucianism in his heart and the magical use in the business war will make you sincerely admire the 46-year-old Hong Kong people. In the domestic and international lighting market, the competition is full of smog, and the marketing model is full of variety. Today, how does Chen Woshu set up the layout and stabilize the ticket?
A person with a Confucian style; a person who knows the book and is full of economics; a person who walks in the forefront of fashion and management; a person who listens to you and smiles and gaze at you; a person who is good at setting the layout in the face of numerous lighting fields... ...
- Impression of Chairman Chen Woshu
Do not follow the usual path in the tide
Chen Woshu’s vision is sharp, but Chen’s ideas are not normal.
More than a decade ago, when Hong Kong Sanli Lighting Industrial Co., Ltd. was in full swing, Chairman Chen Woshu suddenly made an important decision to turn the lighting and lighting company to Shijie Town, Dongguan City, the mainland. He believes that in the next few years, the Chinese economy will certainly undergo a historical process from extensive to intensive, and lighting lighting will be a sunrise industry. People's requirements for lighting are not only to stay in the understanding of light, but more to bring joy and fun to people's lives. Sure enough, when he first appeared in the Hangzhou market with a variety of fashionable and colorful lighting products, people’s eyes were bright: 噢, can the lighting be like this?
Choice is a test, it is a brand new attempt. This is not only the adjustment process of Chen Woshu's business, but also the process of Chen Woshu's pursuit of professionalism and how to establish a modern enterprise system in China's current environment.
In the interview, Chen Woshu believed that strategy is the way to command the command, and is concerned with the overall situation and long-term planning. There is a saying in "The Art of War", "Where the warriors are in harmony, they will win with odds." The strange soldiers, breaking the stereotypes, thinking of what others don't want, out of the enemy's surprise, surprisingly also contains new meaning. Then, Chen Woshu’s career suddenly expanded from Hong Kong to the mainland and extended to the international market. Is this not an innovation? In the eyes of Chen Wo, innovation is diverse, because the number of innovations is not limited, and it is not regular. "Sun Tzu's Art of War" says "the good and the strange, the endless world, the inexhaustible rivers" is the truth. Obviously, Chen Woshu has done this. His success is because he has a forward-looking vision, which makes Sanli's products become well-known brands at home and abroad. As a successful entrepreneur who entered the mainland from Hong Kong, his name has also become a well-known business card in the lighting industry, and his personal value space has been expanded by N times. However, in Chen Woshu's life circle, many people think that his actions at the time were purely risk-taking. Some people say that he is stupid, and his career in Hong Kong is so hot that he must go to the mainland to join in the fun; some people say that the situation in the Mainland is changeable and must be cautious. Undoubtedly, before landing, Chen Woshu really has to exert great balance and control. More importantly, his heart needs to carry much greater pressure than ordinary people. He is constantly tossing, in fact, he is constantly adding to his own burden, but he seems to be always happy, and has the confidence to "enjoy the world of the fun of Sanli lighting art."
In fact, Chen Woshu has always shown a twist, always walking in the wave of fashion and fashion.
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