The sales data of construction machinery in the first half of 2017 brought a long-lost surprise to the industry: sales of construction machinery products in all segments have shown rapid growth, and major construction machinery products have increased by more than 70% year-on-year. Exhibitors' core product excavators increased by 100% year-on-year.
The industry, which is closely related to infrastructure construction and real estate construction, seems to have started the second period of happiness five years later. But what does this good start mean?
On September 19, at the 2017 Global Construction Machinery Industry Conference and Top 50 Summit, mainstream Chinese and foreign construction machinery manufacturers and industry participants from the domestic market came to their own words and discussed and looked into the new situation facing the industry and the future prospects. .
Mr. Zeng Guangan, chairman of Liugong Group, mentioned several major reasons for the booming construction machinery market in 2017: First, after the implementation of the 13th Five-Year Plan, a large number of new projects and new investments were started simultaneously. Second, the rebound in the prices of bulk raw materials has driven the pick-up industry to pick up. Third, products produced during the peak periods of 2009 and 2011 have gradually exited the market. Market holdings are declining. Fourth, the Chinese economy itself has reached a new balance in the adjustments of the past four or five years, which has created a new impetus for internal development. Fifth, urbanization and the improvement of labor efficiency are the most persistent driving forces.
For the future of the industry, most of the senior executives of the participating companies showed a relatively optimistic attitude.
Wang Min, Chairman of XCMG Group, stated: “In the past five years, investment has driven the Chinese construction machinery market to continue to fall from the peak all the way under the new economic norm, and it has only gradually stabilized since the last year. It has experienced the world engineering market and mining market equipment. The same continuous vibration."
He predicted that the next five years will be a new period of strategic opportunities. During this period, the Chinese economy will move forward steadily. The world economy and the global construction machinery market will also usher in a new round of economic cycle.
Liebherr, a manufacturer from Germany, said that the Chinese market has always had a "great sense of trust": "We have experienced periods of rapid growth and periods of stagnation, but we have seen no total stagnation of the overall trend line."
"Moderate growth" has become a hot word for this industry event and has been mentioned many times by the guests of the participating companies. Mr. Zeng Guangan, chairman of Liugong Group, used the expression “gentle balance levelâ€. He concluded in his related speech that from a whole point of view, the increase in sales of construction machinery products in 2017 was a pleasant surprise, but it also made People worry.
“The bulk raw materials continued to maintain a high price level in 2017, which will further stimulate the demand for large-scale equipment in the future. At the same time, China’s construction machinery customers are constantly pursuing higher efficiency. The so-called 'moderate' The level of balance 'is about plus or minus 10%.' Zeng Guangan told reporters, "Is there a possibility of a decline? I think there is, and this probability may not be low."
Zeng Guangan explained that the domestic market in China has grown too fast this year. In any rational market, the greater the growth, the greater the pressure. Zeng Guang'an mentioned that sales of many engineering machinery products have doubled in 2017, even if this is based on a lower base figure last year, but if viewed from a global perspective, this lower base figure is still considerable.
For industry professionals like Zeng Guang'an, the industry's ups and downs over the past decade are still lingering. "We don't know what will happen to China's economy or China's construction machinery market in the next five years. We can't guarantee that 100% of our customers will be profitable in the next five years and they will have enough cash flow to repay the financing. Monthly supply, these risks affecting the future development of the industry we can not ignore.†Zeng Guangan told reporters.
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