In the technology industry, it's often easier to scale from 1 to N than to create something from 0 to 1. Recently, Shenzhen Bilda Technology Co., Ltd. (referred to as "Bilda") has made a significant breakthrough by achieving a 0-to-1 milestone in the field of outdoor high-power emergency power supplies. According to General Manager Ke Jianjun, after months of dedicated R&D efforts, the company has successfully developed new products that will be unveiled at an American exhibition in February.
Emergency power supplies are still not widely adopted, but with growing consumer awareness of safety, the market potential is vast. However, currently, most emergency power supply products on the market focus on indoor use with medium to low power output, leaving a major gap in the high-power outdoor segment.
Bilda’s new line of outdoor high-power emergency power supplies aims to fill this void. The company plans to launch four high-power models, each capable of withstanding 4KV/6KV surge tests and offering IP65 protection or higher. With power outputs ranging from 30W to 60W, these units are designed to be ultra-thin and lightweight, making them more versatile and user-friendly.
In addition to its new outdoor power supplies, Bilda also launched an innovative product last year: an "emergency + drive" integrated intelligent power supply. This all-in-one solution combines LED power supplies, batteries, and emergency drives into one compact unit, offering superior stability and cost-effectiveness. It gained significant attention at the Hong Kong Lantern Festival last year.
Priced at just 99 yuan, Bilda’s two-in-one power supply is highly competitive compared to both domestic and international brands. Ke Jianjun highlighted that their products offer double the performance at half the price of local competitors and one-third the cost of global brands like Philips.
Beyond affordability, Bilda ensures quality through rigorous testing. Each product undergoes input/output testing, protection performance checks, safety assessments, and electromagnetic compatibility evaluations, all following strict international and domestic standards.
Thanks to its strong value proposition, Bilda has established partnerships with several leading lighting manufacturers. As one of the first companies to invest in R&D and mass production of LED emergency power supplies, the company primarily targets top-tier international brands such as Keston and Fulham.
Recently, Bilda secured a major order from Costco and successfully fulfilled the shipment on time. Ke Jianjun emphasized that the company's emergency power solutions have gained recognition across the industry and is open to further collaborations.
As a rising star in the LED driver power sector, Bilda has rapidly expanded its presence in the emergency power market. In 2017, the company experienced remarkable growth, particularly in the emergency power business. Its overseas popularity increased significantly within a short period, leading to numerous OEM cooperation discussions.
Bilda’s success in the emergency power market is driven by continuous innovation, a robust certification system, and cost-effective solutions. Since 2017, the company has invested heavily in R&D and technological advancement, establishing a comprehensive patent protection and certification framework. Today, it is one of the leading power supply brands in European and American markets.
To date, Bilda has launched over 30 emergency power models, making it one of the most comprehensive manufacturers in the industry. All products are UL-listed, and Bilda was the first Chinese company to achieve this certification. In 2017, the company invested over 5 million yuan in certifications, demonstrating its long-term commitment to quality and compliance.
Although mandatory installation of emergency power supplies is not yet required in China, they are currently used in specific industries like oil and coal mines. Ke Jianjun calls for government support to promote their use in public spaces, providing essential emergency lighting during outages or emergencies.
With the LED driver industry evolving rapidly, competition has intensified. However, Bilda has carved out a unique path, standing out in the niche market of LED emergency power supplies.
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